About
Range, with ownership
I'm Vladimir Vojvodic — Vlad. I've spent over a decade doing the jobs that surround a small business's website: the video and design work that fills it, the marketing that points at it, the hosting and DNS underneath it, the booking platform behind it, and the troubleshooting when any of those disagree.
That range is the point. I'm not equally expert in everything — nobody is — but I can own the whole connected system, ship the right fix, and bring in complexity only when it's justified.
The path
From the editing timeline to the whole operation
Every stop added a layer most web people don't have — and every layer compounds.
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2014 →
Freelance creative production
Video editing, motion graphics, color grading, and design for international clients — the start of a long freelance track record and a trained eye for visual detail.
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2014–2026
95 contracts on Upwork
826 tracked hours and $40K+ earned across video, design, marketing support, and consultations (verified profile, June 2026 snapshot). Repeat work for real clients, not self-assigned projects.
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2022
Information Technology degree
Bachelor-level IT education formalized the technical side: systems, networks, and software fundamentals.
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Now
Digital operations for small businesses
Running the connected digital layer of real businesses — websites, hosting, SEO, booking platforms, content, and carefully scoped automation — with AI-assisted workflows making one operator faster.
The honest argument
Why this works for small businesses
Most small businesses don't need five specialists. They need one practical operator who understands how the website, the booking system, the search results, the content, and the hosting actually connect — and who takes responsibility for the whole chain, not one link of it.
A specialist optimizes their part. An operator notices that the “SEO problem” is really a booking-flow problem, that the “website redesign” is really three title tags and a broken redirect, and that the cheapest fix is usually the most boring one.
My rule is to define the smallest useful scope, ship it, verify it against evidence, and only then decide what's next. Complexity has to earn its way in. That's how systems stay maintainable for a business that doesn't have an IT department — and doesn't want one.
“It was great working with Vladimir. I ended up with a good product well within the project deadline.”
Capabilities
Core work and supporting range
Labelled the same way the case studies are: what I lead with, and what supports it.
Core — what I lead with
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Static websites & hosting
Astro builds, GitHub-based workflows, Cloudflare Pages and DNS — fast sites with almost nothing to break.
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SEO implementation
Search Console-driven audits, title/meta/schema fixes, indexation cleanup — implementation, not just reports.
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Booking journeys & technical operations
Booking platforms like Xola, payment-adjacent flows, hosting and domain administration, documentation.
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Safe content editing
A locked-structure editing system so clients can change content without breaking their site (in controlled beta).
Supporting — real skills, not headline offers
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Video & visual production
A decade of editing, motion graphics, and color work — now in service of websites and content.
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WordPress & legacy sites
Maintenance and improvement of existing WordPress/Elementor sites while they earn their keep.
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Marketing & content support
Social content, Meta Business Suite workflows, and seasonal campaigns for existing clients.
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Automation & internal tools
n8n workflows, Python scripts, and CRM/workflow thinking — adopted only where justified.
Selected creative work
Where the visual judgment comes from
Three short public pieces from the video years — supporting proof of craft, not the offer.
- 2021 · 1:01 YouTube ↗
Stuck in the 90’s
Event promo for a US client — pacing, music-led storytelling.
- 2018 · 1:03 YouTube ↗
SqlDBM product intro
Software product trailer — motion graphics, technical storytelling.
- 2021 · 1:00 YouTube ↗
Markus Pukonen — Couchsurfing
Human-centered travel piece — concise, tourism-adjacent editing.
Want one accountable person on your digital systems?
Start with the case studies, or just tell me what's hardest to run in your business right now.